For example, the Jawbone UP Coffee app is able to provide personalised feedback that teaches users about how their individual body reacts to caffeine, including data on how long it will take them to fall asleep should they succumb to that last afternoon cup.

Although many of these companies offer products that connect users to their friends to seek motivation through comparing activities, like the Adidas Smart Ball, consumers have made it clear that having a personal coach is most important to them. — Relaxnews 2014