LOS ANGELES: Netflix has for years touted its algorithm-driven TV and movie recommendations. Now HBO is taking a subtle swipe at the streaming rival and other services that push computer-generated content suggestions with the launch of "Recommended by Humans".
HBO's new marketing site is stocked with paid fan testimonials for around 50 shows, movies and documentaries that lets users sample them for free. "[T]he best recommendations come from real people," HBO said Aug 6 in announcing the site, available at humanreco.hbo.com.