FILE PHOTO: Motorsports - W Series - Brands Hatch - Brands Hatch, West Kingsdown, Britain - August 11, 2019 Alice Powell of Great Britain celebrates winning the W Series race with Emma Kimilainen of Finland and Beitske Visser of the Netherlands REUTERS/Matthew Childs
LONDON (Reuters) - The all-female W Series, which announced its first major sponsor at the weekend, is talking to several global brands amid increased interest in women's sport at boardroom level, according to chief executive Catherine Bond Muir.
The fledgling series has teamed up with Williams Formula One title sponsors ROKiT, who also back the Monaco-based Venturi Formula E team.
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