Blue Ocean Shift masterclass ‘relevant and easy to understand’


Raj (standing) listening to the participants’ views during the recent Blue Ocean Shift masterclass session.

THE recent Blue Ocean Shift masterclass held at Menara Star, Petaling Jaya, saw a mix of participants who had read the book prior to attending the session and others who had not.

UCSI Consulting Group chief executive officer Raj Kumar, who led the second masterclass programme, had no problem with this as he felt the students would be able to grasp the concept easily.

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