Audiences can’t seem to get enough of horror movies


Horror films don’t lean on well-known actors for popularity. Get Out, for instance, stars the relatively-unknown Daniel Kaluuya. — Photos: Filepics

“You'll float too.” The catchy tag line for the new film adaptation of Stephen King’s IT might also apply to the egos of those behind the record-shattering box office hit (which must be about as inflated as Pennywise’s balloon).

In its opening weekend, the R-rated horror film earned US$123.1mil (RM517mil) in North America. That’s the biggest opening ever during the month of September, and for a horror movie.

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