In the online sphere, Sheena Haikal, Haziah Jaya and Lim Boon Ping are all extremely popular for their respective pages – Sheena’s Cooking Passion, Azie Kitchen and Cooking Ah Pa. All three regularly share recipes and information about their home-cooked meals and have found a warm, receptive online audience eager and waiting to learn more from them.

Together, they have shared nearly 3,000 recipes online with their loyal followers. Each of them specialises in a particular kind of cuisine - Sheena is an Indian cooking maven while Azie makes delicious Malay fare and Lim cooks up all sorts of fuss-free Chinese meals. (Also read: Malaysian online cooking stars are on the rise.)