Promoters of Korean gastronomy have set out an ambitious goal for themselves: To make K-food as popular and ubiquitous as Japanese sushi around the world, over the next five years.
It's a tall but, perhaps, not impossible order, given the momentum of Hallyu, or Korean culture, and the growing acceptance of kimchi in all its pungent, spicy forms at restaurants around the world.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!