The cover of the booklet produced by System magazine features the names of this unholy trinity: Kanye, Juergen & Kim, which gives us a quick indication of the pecking order – in this trio it goes stylist, photographer, then model.
The title recalls Rita, Sue and Bob Too!, and intriguingly – despite being shot in the French countryside – it does recall the Bradford landscape of the 1987 classic too. It’s probably unintentional, but given Juergen Teller’s penchant for overly normal snaps, he could have had the film on his mood board.